|
Drawing inspiration from Robocop, Minority Report and other future-facing science fiction, this video presents an interesting look at what our daily lives could become once our reality is fully augmented. Augmented (hyper)Reality: Domestic Robocop from Keiichi Matsuda on Vimeo. Exciting, or worrying? Those that know us will have noted that our iPhones are never far from our hands. [...] Press release: Handsets, cost and connection speed holding back mobile internet adoption
London, 21 January, 2010: A huge 76% of mobile phone users don’t use their mobile to access the internet a UK-wide study into our mobile habits by leading research specialist Essential Research has revealed. The news comes despite industry [...]
Some people only take part in research for financial benefit. There’s no point pretending this motivation doesn’t exist, because it does. Instead, it should be recognised and marginalised. This is done through a combination of the metaphorical carrot and stick. I won’t dwell on the stick, since these mechanisms should be hygiene factors for [...] Fantastic visualisation from Gary Hayes – click through to go to the original page, including sources for the figures. A similar count for social media can be found here. sk From Abstruse Goose sk We’re always keeping a look out for new and innovative ways to convey our ideas and present our work. Prezi is firmly on our radar. Check out the one minute tutorial at the homepage or have a play about with the below presentation from Wired sk It’s six months old now but I’ve only just got around to reading this eulogy for the focus group. In it, some recent marketing errors are highlighted. Namely: Tropicana’s new logo The author chasistes the companies for not listening. Rather bizarrely, she then squarely places the blame for this on the use of [...] We’re big advocates of reading; we even have an “Essential library” containing what we consider to be exceptional titles in our areas of interest. We’re always encouraging one another to dip into a book we’ve recently enjoyed, with Perfect Pitch and Predictably Irrational recently doing the circuit. The most recent addition – the 10th anniversary [...] |
|
|
|
Copyright © 2010 Essential Research - All Rights Reserved |
||
Recent Comments