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The latest data from the Essential Eye is now here, and some of it is too exciting to keep to ourselves, so we’ll be drip-feeding you with insight over the next few weeks. Here’s an appetizer: we asked mobile phone owners what they could do on their phones and what they’d like to be able to [...]  Today we’re very proud and happy to launch the Essential Eye – our new tracking study of 3,000 UK adults per quarter that reveals how audiences are using new media technology and importantly, what they are using it for. It paints a comprehensive picture of your target audience: what they’ve got, how they’re using it, what [...] |
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