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June 2011
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Understanding the 4th Screen

Slides from our talk on Tablets at The Hospital Club last night.
Thanks Tom and co for organising.
Admittedly these slides may require some explanation – so just shout.
Understanding the 4th Screen

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BBC chooses Essential for 3D Wimbledon research

On this first day of Wimbledon 2011 we’re delighted to say that the BBC has commissioned us to conduct consumer research into their 3D TV coverage of the finals.

Working with the BBC and Sony Professional Solutions, we’ll be conducting research at a number of 3D cinema screenings of the men’s final, as well as some [...]

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We’ve gone and won another one

We’re delighted to say that ITV and Essential won last night’s ‘Best Research and Insight Project’ award at the AOP Awards. Well done to the team at ITV – not least for squeezing one last bit of value out of our ‘cross platform’ project. Sore heads all round this morning.

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