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August 2010
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Innovative online video advertising

Following on from Stuart’s excellent post about his experiences of working with and researching new media as a platform, I’d like to draw attention to a couple of recent examples of digital marketing that caught my eye.

(They have all been around the blogosphere a couple of times already, but there is a reason for that. [...]

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When new media was new

Ten years ago this week I started a job that was to change my life, heading up a new BBC audience research team in what was then called the ‘New Media’ division.

And it really was new: BBC Online was a mere two-and-a-half years old, it had 3 million monthly unique users (it now has nearly [...]

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