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ARF Re:Think logo This year the ARF decided to let the industry decide which papers they’d like to hear presented at their Re:Think convention in New York. We’re delighted to say that our presentation, “The Future of Mobile Advertising”, co-written with Microsoft Advertising and ROI Research, was one of those voted in. Together with ROI, we’ve done some [...]  Drawing inspiration from Robocop, Minority Report and other future-facing science fiction, this video presents an interesting look at what our daily lives could become once our reality is fully augmented. Augmented (hyper)Reality: Domestic Robocop from Keiichi Matsuda on Vimeo. Exciting, or worrying? Those that know us will have noted that our iPhones are never far from our hands. [...] |
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