Innovation and originality in advertising should never stop at the ‘big idea’ moment, the execution is equally demanding, if not harder – that’s my personal opinion. Although the idea of a funny ‘playface’ is not revolutionary, its execution in this particular campaign for the new PS3 console definitely is (again, personal opinion). Timothy Saccenti directed [...]

Every now and then I find myself mourning the loss of those national icons that have fallen by the wayside as media has changed and evolved: Grandstand, The UK Top 40, a dog-eared copy of the AA Roadmap of Britain, Teletext, the lingerie pages of the Freemans catalogue.

But typically something quickly shakes me out of my [...]